Gender Diverse Makeup is the New Face of Beauty, But Are Brands Doing Enough?

gender-diverse-makeupMore men are wearing makeup than ever, but are beauty brands keeping up?

We surveyed 481 millennial and Generation Z women to find out their thoughts on the beauty industry's perception of men that wear makeup. Are beauty brands doing enough to attract men to their products, and are they celebrating gender diversity by promoting their products to all genders? 

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